Conscious? Not really...
The spoof which shows Vanessa Paradis, model for H&M, sitting in a leafy garden, surrounded by garment workers, with the text 'H&M Unconscious Collapses, start paying a living wage.'
H&M is, alongside Gap, Levis and Zara, one of the main buyers of the booming Cambodian garment industry. Due to the low wage and consequently low calorie intake, many workers in H&M factories are malnourished.The Clean Clothes Campaign is calling on H&M to live up to it's "conscious", "sustainable" and "responsible" claims and lead the industry by committing to a living wage.
Join the petition calling on H&M and other fashion brands to pay a living wage. http://livingwage.cleanclothes.org/#act